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Now Funding | Offering: Reg CF
Play Money

Play Money takes viewers into the world of high-stakes decisions, following senior high school basketball players navigating the pressures of college recruitment, brand deals, and personal growth. This gripping docuseries captures dreams, sacrifices, and triumphs at the threshold of greatness..

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$102.00 Minimum Investment

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Play Money takes viewers into the world of high-stakes decisions, following senior high school basketball players navigating the pressures of college recruitment, brand deals, and personal growth. This gripping docuseries captures dreams, sacrifices, and triumphs at the threshold of greatness..

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Play Money

Play Money takes viewers into the world of high-stakes decisions, following senior high school basketball players navigating the pressures of college recruitment, brand deals, and personal growth. This gripping docuseries captures dreams, sacrifices, and triumphs at the threshold of greatness..

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0 People are backing this project

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$102.00 Minimum Investment

*People includes all persons who have submitted subscription materials. Amount raised is an estimate that includes subscriptions, however not all such amounts have been accepted or closed, and some subscriptions may not be accepted.

What is 

Play Money

Play Money is a gripping docuseries that delves deep into the world of high school and college basketball, following players navigating the pressure-packed journey to greatness. Season one centers on the dynamic lives of senior basketball players, showcasing the intense process of college recruitment, NIL (Name, Image, Likeness) deals, and the business of personal branding. The series portrays not just the game, but the aspirations, sacrifices, and growth of athletes at the threshold of their professional careers.

Each season of Play Money will evolve to reflect the current landscape, following the real-time progression of athletes, similar to the structure of the popular F1 series. Season one provides an intimate look at the lives of high school juniors and seniors, highlighting how their skill, ambition, and brand deals shape their futures both on and off the court.

Market Reach: Exclusive release on Lookhu, with distribution on Tubi and Amazon Prime.
Target Audience: Young professionals (18-45) interested in sports, entrepreneurship, and modern financial trends.

Built-in Audience: Lookhu’s engaged, tech-savvy viewers ensure a strong launch.
Cultural Relevance: Tapping into trending topics like the NIL athlete movement and startup culture, Play Money resonates with millennials and Gen Z audiences invested in ambition, grit, and innovation.
Brand Visibility: Product placement opportunities throughout episodes with authentic integrations. Exposure through multi-platform distribution and marketing campaigns, amplifying brand visibility.

Play Money not only chronicles the pursuit of athletic excellence but also explores the evolving intersection of sports and business, offering a compelling narrative for those who follow the changing world of sports, ambition, and success.

The Story...

Overview
Series Title: Play Money ( 1 hour )
Genre: Sports / DocuSeries (6 part)
Platforms: Lookhu & Prime Video (1st 30 days ), Tubi, Youtube
Release Schedule: Weekly episodes with an initial 30-day exclusive window on Lookhu.tv and Amazon Prime Video
Synopsis:
Play Money takes viewers into the world of high-stakes decisions, following senior high school basketball players navigating the pressures of college recruitment, brand deals, and personal growth. This gripping docuseries captures dreams, sacrifices, and triumphs at the threshold of greatness.

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Media Gallery

Production Update

We are super stocked to update everyone that we are in officially in production NOW! Stay tuned for more updates.

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Team

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Byron Booker

Creator

The BLUELit Model

At BlueLit, we’re redefining entertainment by putting the power directly into the hands of creators and audiences. BlueLit connects groundbreaking filmmakers with passionate viewers who help decide which projects come to life. Here, stories aren’t just told—they’re chosen and backed by a community dedicated to high-quality, meaningful content.
 

Unlike Hollywood’s traditional approach, BlueLit is more than just producing captivating stories. It’s about bringing fresh, authentic voices to the screen, driven by a shared commitment to original storytelling that resonates. With BlueLit, you get to back projects that amplify creativity, culture, and diverse perspectives, helping bring to life series and films that might otherwise go untold. Fans join communities around projects they’re passionate about, building excitement and impact long before a show hits the screen.
 

With your support, you’re not just a viewer—you’re part of the journey. When you back a project, you’ll follow along as BlueLit documents each step of the creative process, from development to production, giving you exclusive behind-the-scenes access. Plus, as part of the BlueLit community, you’ll share in the project’s success through a revenue share, adding real value to your role as a backer. It’s a new way to experience entertainment, where your involvement goes beyond watching to actively shaping and supporting the stories you believe in.

Welcome to BlueLit—a new light in entertainment.

Frequently asked questions

FAQs

Perks

$25.00 or more
Supporter

Creator Assets & Project token airdrops after launch based on your initial contribution. 

 

Your name in the credits as an official supporter of the project.

$50.00 or more
Fiver

Everything in Supporter including:

       - Official Release Merchandise

$100.00 or more
Backer

Early access to premium behind the scenes content including interviews with special guests, Q&A with filmmakers, and key filmmaker updates. Includes 3 Investor-only livestreams.

Everything in Fiver including:

       - Official Release Merchandise

$500.00 or more
SPARK

Everything in Backer including:

Customer Creator Perks

$10,000.00 or more
FLAME

Everything in SPARK including:

Customer Creator Perks

$50,000.00 or more
BOMB

Everything in FLAME including:

Customer Creator Perks

$10,0000.00 or more
NEBULA

Everything in BOMB including:

Customer Creator Perks

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